Our Story: A Legacy of Impact, A New Chapter of Growth
In 2015, Mark Pigou experienced firsthand the profound impact of mental illness. This personal journey changed his perspective and inspired him to leverage his extensive network in business media to confront the stigma surrounding mental health in the workplace.
Recognising the dawn of a mental health revolution, Mark saw a critical opportunity: to embed positive, preventative approaches into corporate culture, starting with the next generation of leaders. To bring this vision to life, he partnered with his long-time friend and business associate, Simon Berger, whose expertise in media and future trends proved invaluable.
Thus, the MAD World Summit was born with a clear mission: to eradicate stigma and spark a new era of mental health and wellbeing in the workplace. Over its successful initial years, the summit firmly established itself as the UK’s leading forum, uniting senior leaders across functions to turn dialogue into tangible action and strategy.
Handing Over the Baton
In 2026, the founders passed the stewardship of the MAD World Summit to PMGroup Worldwide Ltd. This strategic transition was born of a shared belief that the next stage of growth required new resources and a robust, cross-industry network to scale the summit’s vital impact within the UK market.
The Next Stage: A Future Built on Strong Foundations
Under its new ownership, the MAD World Summit is poised for its most ambitious chapter yet. As part of PMGroup – a leading media group with deep roots in healthcare communications – the summit is now backed by the extensive resources of its parent company, the Datateam Media Group.
This partnership connects the MAD World Summit to a vast, established network across a wide spectrum of B2B industries, from manufacturing and engineering to technology and professional services. This powerful foundation allows us to deepen our engagement with UK business leaders, enrich the summit’s content with broader commercial insights, and reinforce its position as the nation’s premier event for transforming workplace culture, health and wellbeing.
We are building on a powerful legacy to accelerate progress. The MAD World Summit continues as the indispensable forum for business leaders who understand that employee wellbeing is the foundation of sustainable performance and resilience.
Join us as we write the next chapter.
The MAD World Summit is owned and operated by PMGroup Worldwide Ltd, part of the Datateam Media Group.
Learn more about PMGroup.